How To Start Monetizing Your Blog
If you have a blog or website that generates a large volume of traffic on a consistent basis, you may want to consider monetizing your traffic to start earning an income from the content you are putting out. If you are new to blogging, it may be difficult to know where to started. The purpose of this article is to go over some of the best methods that you can start applying to make money from your own blog traffic.
One of the best ways to monetize a blog is to sign up as an content publisher with Google Adsense. Once you get approved to the network (it usually is pretty quick and easy to get approved), Google will begin showing advertisements on your site. Every time one of your visitors click on one of these ads, you earn a small amount of revenue. The types of ads that get served on your site can vary since Google uses an algorithm to determine that, but they will usually be relavent to the type of content on the given page. So for example - if you have a blog post that compares web hosting companies, you could expect to see web hosting ads show up for that post.
An important factor to keep in mind when running Adsense ads is the keywords you are using throughout your content. Advertisers on Adsense bid to have their ads shown for specific keywords, and there is a lot more competition for some keywords than there are for others. With that in mind, you should aim to use more competitve keywords within your content. More competion means higher bids from advertisers, and higher bids mean you get more revenue per click. You can use tools like Google's keyword planner to get an idea of which keywords or topics you should write about and how competitive they are.
Affiliate marketing is another good way to generate some revenue from your blog traffic. For those who may not be familiar with what affiliate marketing is - you can think of it as promoting an existing product, service, etc and when someone buys that product or service using your custom affiliate link, you get a portion of the profit as commission. Most of the top affiliate programs will offer an array of resources for their affiliates to use for promotion such as display banners you can place in various areas of your site.
One of the advantages of affiliate marketing is you get to control what ads get displayed on your site instead of relying on Google or other networks to do that for you. If your visitors fall into a specific demographic or share similar interests, you can find products to promote that are tailored specifically for them. The more relevant the advertisements on your site are to the visitors, the more clicks and revenue you will make.
Lastly, it is a good idea to include at least one image in every post you write for your blog. If you manage your blog with Wordpress, you can add an "alternate tag" attribute to every image you use. We suggest you fill all of those out with captions relevant to your post and what the picture is. Even site speed is a factor in the ranking process, so it's also a good idea to optimize all the images on your site to ensure loading loading times are as fast as possible.
That wraps up this article. If you are planning on monetizing your blog or website, we highly recommend experimenting with different methods and strategies to see what works best for you.